AI Builder Community

Stop paying for tools.
Start building them.

SPARK Lab gives you AI-powered build and intel tools, plus skills and MCPs — built for established women entrepreneurs who build, not just consume.

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Founding member price · yours to keep · cancel anytime
What you get

One membership. Everything in the lab.

No tiers, no upsells. Every tool, every month — plus a live build session and a room full of people who actually ship.

The tools
Real AI tools for your business

Build tools, intel tools, skills, and MCPs — built for how established entrepreneurs actually operate. New ones added as the business evolves.

Monthly live build
Build in public with me

Once a month, live, I walk through exactly what I'm building in my own business and why — the decisions, the stack, the tradeoffs.

The room
People who build, not just consume

A community of entrepreneurs putting AI to work on real businesses. Share the wins — even the small ones count.

Build Tools

Tools that make things.

Content, offers, links, asset maps — everything you need to turn ideas into things you can ship.

Content
Content Compass

Find low-competition keywords, question keywords, and content angles for your niche.

Content
Content Grader

Score your posts for SEO, AI answer-engine readiness, readability, and structure.

Offers
Offer Builder

Turn your expertise into a sellable offer — the blueprint, real-market pricing, and a week-by-week build plan.

Links
SPARKlinks

Build clean UTM-tagged links and track where your traffic actually comes from.

Strategy
Business Asset Map

See what you've built — content, audience, offers — and what's underused.

Research
Niche Scout

Deep-dive research on competitors — what they publish and where the white space is.

Intel Tools

Tools that tell you things.

Where AI surfaces you, what your competitors are doing, and the exact words your ideal client uses.

Offers
Offer Intelligence

Analyze competitor offers, pricing, and positioning to find gaps and sharpen yours.

Visibility
Visibility & Authority Audit

See where AI surfaces you across ChatGPT, Perplexity, and Google AI — who's claiming the authority space, and what it'd take to displace them.

Audit
Search Presence Audit

Full AEO audit of your site — schema, answer extraction, entity clarity — with a prioritized fix list.

Positioning
Positioning Finder

Find the exact angle you should own so AI search surfaces you as the go-to authority.

Audience
Client Intel

Deep research on your ideal client. Real language from Reddit, Quora, and forums — not LLM guesses.

Research
Substack Researcher

Deep-dive any Substack publication. Add your own URL for a side-by-side comparison and action plan.

Also included

Plus Skills & MCPs.

The tools do the heavy lifting. Skills and MCPs let you wire SPARK Lab into the way you already work.

Plug-and-play
Skills

Ready-made AI skills you can drop straight into your own workflow. New ones added every month.

Connect
MCPs

Connect your AI to the tools you already use with ready-made MCP servers — no setup headaches.

From a real subscriber

“I've always wondered what your paid tier looked like. I figured it must be amazing considering the quality of what you put out for free. This post alone is invaluable.”

— Charlene Hurst, Substack subscriber
Real talk

Is SPARK Lab right for you?

This is for you if…
  • You've been using AI but know there's more
  • You want tools built for your business, not generic templates
  • You'd rather use something I built than match a tutorial about it
  • You value depth over breadth — five good tools beat 50 mediocre ones
  • You're an established entrepreneur, not a beginner figuring out your business
This isn't for you if…
  • You want a community forum or group chat
  • You want step-by-step courses with quizzes and certificates
  • You're still figuring out the basics of your business model
  • You want someone to tell you exactly which AI tools to use
  • You're not ready to actually implement — just collect information
Simple pricing

One price. No surprises.

Everything in the lab, one membership. Lock in the founding price and keep it.

SPARK Lab
Founding Member
Founding price · locked in for as long as you stay
$15/mo
Build Tools — content, offers, links & maps
Intel Tools — research, audits & positioning
Skills & MCPs — added every month
Monthly live build session
Replay & training library
Cancel anytime
Kim Doyal
Why I built this

I've been where you are — and I built my way out.

19 years in digital marketing. I've watched every shiny tool come and go. SPARK Lab is the operating system that runs my business — built from scratch, in public, alongside the people using it.

This isn't a course or a forum. It's the tools, the monthly real talk, and the front-row seat to someone actually doing it — not just teaching it.

Stop paying for tools.
Start building them.

Join the established women entrepreneurs building real things with AI inside SPARK Lab.

Founding member price · yours to keep · cancel anytime